Michalis is the founder and CEO of listening247 by DigitalMR Ltd., a London-based tech company specializing in artificial intelligence for unstructured data analytics, research, and Ad creation. He has garnered multiple prestigious awards and is recognized as an influential figure in the industry.

Michalis has authored numerous eBooks and articles that have contributed to the advancement of using AI in market research, customer experience management (CXM), social listening and analytics, text and image analytics, and the establishment of online communities for brands. His first book: AI Powered Insights will be published in early 2026 by Routledge (Taylor & Francis Group New York).

Educated at T.U. Berlin, where he earned a master’s degree in aerospace engineering, Michalis supplemented his technical education with business training at Harvard Business School and London Business School. He has had the privilege of living and working in various countries, including the USA, UK, Germany, Poland, Hungary and Cyprus.

Prior to his entrepreneurial journey, Michalis held a role as a corporate executive in market research, serving as the Synovate Managing Director of CEE and EVP - Head of the first global online research division of Synovate out of Chicago.